INSIGHT: Digital Readiness in Grocery
WHY READ THIS REPORT? The grocery market accounts for 51.3p in every £1 of UK retail sales, making it the most common shopping experience for UK consumers. But it is not one which they generally look forward to doing and is seen more as a necessity than a fun experience.
This insight looks at how grocery retailers can make full use of digital commerce, considers emerging technologies, what the future holds, the challenges and benefits of digital commerce in grocery.