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Implementing the latest technologies with salmon
The rules of retail are becoming more customer-driven and more democratic, and what the customer wants is being led by technological innovation. Amazon has been cited as the best in the business when it comes to re-thinking customer experiences. Unlike most organisations, Amazon's customer service and margin focus drives it towards streamlining customer experiences using technological innovations - one-click checkout, Prime, Prime Now, voice ordering, Amazon dash buttons, and now a two-hour grocery delivery service with Whole Foods, to name just a few examples.
With several modern advancements in retail technology, retailers have their work cut out; businesses need to consider implementing the newest retail technologies to stay ahead of the competition and compete with the likes of Amazon. And Salmon can help you take advantage of these new technologies.
SLAM - Salmon's Innovation team - knows the ins and outs of retail innovation, particularly the latest technological trends, and can apply their expertise to your ecommerce businesses. Whether you wish to adopt Zero UI (voice recognition, hand gestures), augmented reality, brain computer interfaces (BCI), programmatic commerce, or seamless delivery processes in your business, we know which technologies should be adopted by your business based on the buyer journey your customers wish to experience.
Benefits of implementing new technologies with Salmon
Working with big brands, such as DFS and Protein World, to successfully grow and enhance their online platform by increasing focus on personalisation, improving checkout processes, redesigning and developing mobile sites, and ever creating digital in-store signage.
The Salmon SLAM innovation team consists of specialists on innovative technologies, conducting research on consumer responses to latest retail technologies.
Salmon's innovation lab enables us to test out the newest technology; from virtual reality headsets, to wearable technology, and virtual assistants.
Everything we've put in place with Salmon has helped to deliver really good sales numbers. We are well on the way to transforming our logistics technology approach for a modern and efficient business. Not only that, but our staff and customers are excited to be using the latest technology that's making their lives easier and delivering a great customer experience.