Succeeding on Amazon & other marketplaces

We recognise that for eCommerce channels, every product is a business, and, simply put, no brand can afford to ignore Amazon. Because even if your brand doesn't directly interact with Amazon, your customers do.

Yet, to figure out the entire Amazon platform on your own is highly complex and daunting. For instance, for every product you list on Amazon, there are more than 700 data fields to optimise.

That's why branded manufacturers and retailers work with us to dominate the digital aisles and shelves day in, day out.

How we're helping brands win

We operate one of the world's largest consultancies, helping brands increase results on marketplaces - over 400 brands, 2 million SKUs, $2bn in sales, and counting.

We do this by leveraging your product data and our channel expertise to optimise performance on marketplace channels and online retail. We offer a full suite of Amazon services to support your operations, including:

Content Creation and Optimisation Digital Shelf Monitoring and Management SEO and SEM on Amazon (AMS/Sponsored Products) Campaign Reporting Analytics and Management

New Product and Brand Launch Services Alexa Skills Development Promotional Program Planning Customer Feedback Utilisation Organisational Analysis and Planning Channel Launch Management

With 9 in 10 shoppers visiting Amazon to research products, the rewards for getting it right on this platform are significant. Through a combination of unparalleled experience and proven client success, we keep our clients evolving, adapting and winning.

Raghbir Rana

Senior Consultant at Marketplace Ignition, one of the world's largest strategy consutlancies working with brands selling on or to Amazon - and a key partner of Salmon as part of Wunderman Commerce