Creating your multichannel strategy

Salmon helps enterprise-level organisations engage more digitally with their audiences to transact more business. This starts with defining a balanced multichannel strategy, aligned to your vision, and the planning of high performance solutions to support your ambition. Specific services include:

Online Proposition

In today’s digital-first world, brands cannot afford to compromise their online value proposition. Salmon works with you to ensure propositions are optimised, multichannel and supported end-to-end.

Organisational design

Salmon knows how to set up your resources to harness digital capabilities and excel in a connected world. We help secure buy-in across your business with a communication and engagement plan.

Multichannel strategy

Informed by your vision and customers' expectations, we develop long-term, balanced multichannel strategies that put the customer centre stage, and bring digital technology to every touchpoint.
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Ecommerce technology strategy

Calling on the latest tech and methodologies, and 28 years’ commerce experience, we apply technology architectures and strategies that work, turning your ecommerce vision into a technology blueprint.
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Hosting Strategy (including Cloud)

Salmon works with enterprise-level clients who rely on the ability to scale and trade, typically on a global scale, with agility. Having the right web hosting strategy is vital to support their development.

Ecommerce Platform Selection

We draw on our vast experience of literally hundreds of ecommerce platform implementations to recommend the right platform and tech for your business, leveraging innovation that works.

Customer profiling

We translate customer data into ecommerce strategies that anticipate behaviour. Before we formulate measurable action, we learn who will buy, what they will buy and how much. That’s just the start.

Dominance of Amazon

Find out why Amazon is winning, and the strategies you can adopt to stay ahead.
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How can we help?

Contact Salmon today for more information on defining ecommerce strategy.
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Defining Strategy for

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