SAFE™ (The Salmon Application Framework for eCommerce) is a series of pre-configured, reusable and customisable eCommerce components which combine with a mature eCommerce project delivery methodology. SAFE™ is fully developed, tested and pre-configured and extends IBM’s WebSphere Commerce™ platform, enabling the rapid delivery of a production-ready enterprise class solution.
SAFE – Benefits over traditional eCommerce solution development
When applied, SAFE™ significantly lowers the risks inherent in launching a new eCommerce capability, or replacing an existing eCommerce platform. The primary benefit of the solution is that SAFE™ allows businesses to start small and scale quickly; eliminating the worry of having to subsequently “rip and replace” a system that you had believed would cope with increasing levels of traffic and customer demand.
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SAFE™ was affordable, fast to implement and supported our multiple brands. Its “out of the box” functionality met all of our requirements, supporting our online needs as well as giving us complete control over our eCommerce environment. We now have a scalable platform in place that meets our customers’ desires now and will cope with increasing levels of traffic and our changing business needs in the future.
–Ken Platt, E-Commerce Manager, Stylo
Featured SAFE™ customer stories:
Hawkshead, Craghoppers and Dare2b brands gain online advantage
Kiddicare aims to triple online sales with SAFE™
Scotts & Co. seeks new markets and growth opportunities with SAFE™
Using SAFE™, Salmon is able to implement a fully functioning eCommerce solution in a fraction of the time taken in traditional eCommerce development projects. For instance our eCommerce Platform replacement project for Regatta was implemented in just 35 days.
Using Salmon's mature eCommerce project delivery methodology, SAFE™ can be implemented as an entry level store to get a merchant's eCommerce solution operational fast to allow a merchant to start selling online sooner, lowering 'time-to-value' significantly. More specialised requirements such as multi channel or cross channel readiness, can be delivered after go-live or as part of an extended project. Salmon's approach allows a company to concentrate on its own business operations, rather than its technical capabilities.
SAFE™ is production ready, meaning there is no development of core functionality required, unlike traditional bespoke eCommerce development projects. Salmon is experienced at providing integration activities to back-end systems – such as order process and payment gateway - and delivering rich front-end designs.
SAFE™ benefits at a glance
- Production ready
- Fixed cost
- Managed risk
- Leverages industry leading (according to Gartner Research) e-commerce platform - IBM WebSphere Commerce
- Lowers barrier to entry to enterprise class environment
- Integrated and scalable
- Supports multi channel operations and cross channel shoppers
- Facilitates dramatic business process improvement
- Provides a platform for best in class CX / UX
- Lower total cost of ownership (TCO)
- Rapid return on investment (ROI)
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